When you provide a service in this highly competitive market place, it doesn't take too long for you to lose you're crown. Look at what happened to the likes of RLC. They took their eye off the ball and stopped investing in their product and they soon lost a huge chunk of their subscribers to other businesses. There's is now a clunky expensive and outdated platform with a fraction of the business it used to have. HOWEVER, they very rarely encounter these problems and are fighting tooth and nail to regain their business.
At the end of the day, it's a business and a very lucrative one at that. If you ignore your customer base, you lose it. Part of customer service is keeping your clients informed. The numbers look very rosy now because of the discounted service. Without doubt if there were offering full price, things might be different and those with monthly subscriptions may well be looking somewhere else for their entertainment.
This business puts food on the tables of the staff and roofs over their heads. It would be madness to jeapodise their income and I'm sure they are trying to get things resolved. However, not telling its paying customers exactly what's happening and allowing rumours to spread is a short cut to corporate disaster.
Its business school 101. Keep your customers happy and informed and they'll keep coming back.